Blog Category: Featured

Just finished the current stage of the WordPress design for the princesscutengagementringsinfo.com website.

The name of the site is “Everything Princess Cut” and it specializes in providing information and tips about Princess Cut Engagement Rings, Princess cut diamonds, Fine Jewelry, Diamond shapes and ring settings including: Pave, Solitaire and Channel styles and more.

G.A.S.P. stands for GrowMap Anti-Spambot Plugin and was written by Andy Bailey of CommentLuv fame. G.A.S.P. is a fairly new technique, the idea is to stop SpamBots without using a captcha by simply clicking a checkbox (see below). READ MORE

One of the problems with SEO is “what exactly are you buying”. With a website it’s easy. You pay your money and you get your website. Same thing goes for a Promotional Video. But with SEO it’s not so clear. You know you want to rank higher on Google but how do you get there? One thing people have tried is “Performance-Based SEO”. The idea here is that you set a target goal such as: Reaching the first page for a given keyword (or group of keywords) and the SEOer gets paid only if the goal is reached.

Sounds great you say, what could go wrong? Well, judging by the feedback from some of the people who have tried it, a lot. READ MORE

An important number in search engine optimization is the Click through Rate (CTR) for each position on a Search Engine Results Page (SERP).

In a previous article, Click Through Rates. The AOL Data Revisited, we looked at one of the historically important sources of “click through” statistics: the 2006 AOL Data Logs. SEOers have long been interested in the large 71% drop in click-throughs, between the #1 and #2 positions and the impact this has on potential Web sales. This large drop has motivated companies to strive to obtain the #1 position.

But how accurate are the AOL numbers? Does the ROI justify the costs involved in reaching #1? One of the problems with the AOL numbers is that they assume that all searchers search the same way and have the same click through patterns. Analyzing the AOL data in greater detail shows that this assumption is incorrect, the search patterns can be quite different, and this throws all the numbers off. READ MORE

Businesses or their Web Designers looking at adding an online storefront or shopping cart to their website may not be aware of recent deadlines for PCI-DSS compliance. Noncompliance can result in fines up to $500,000.

Payment Card Industry Data Security Standard (PCI DSS), is a set of requirements designed to ensure that ALL companies that process, store or transmit credit card information maintain a secure environment.

Established by the Payment Card Industry, non-compliant companies risk losing their ability to process credit card payments and being audited and/or fined

For SMBs looking to sell a moderate number of products online, we recommend either “outsourcing” the checkout process with a payment service such as PayPal, or host your web store on a PCI certified e-commerce hosting service… Read More